Member-only story

Belief in Shaping Reality

remarkable influence over how people perceive and interact

Sunil Dom
1 min readOct 4, 2024

Belief has a remarkable influence over how people perceive and interact with the world. Whether it’s personal convictions, religious faith, or societal ideals, the need to believe in something greater than oneself is deeply rooted in human psychology. This need creates a framework that helps individuals navigate an often chaotic world, making sense of their experiences and choices.

Photo by Maxim Hopman on Unsplash

Take, for instance, the placebo effect. In medicine, people often experience real physical improvements simply because they believe they are receiving treatment, even if the treatment itself is inert. This phenomenon illustrates how belief can shape physical reality, showcasing the profound connection between mind and body. Similarly, in the world of business, marketing strategies often tap into this need to believe. Brands don’t just sell products — they sell lifestyles, identities, and values. Companies like Apple have cultivated a near-religious following, with customers believing in the brand’s vision of innovation and progress. It’s not just a phone they’re buying; it’s a symbol of status, creativity, and future-forward thinking.

In a world full of uncertainties, belief acts as a compass, guiding decisions and actions. People often gravitate towards ideas, products, or movements that fulfill this need.

--

--

Sunil Dom
Sunil Dom

No responses yet